Hermann Zemlicka Award for "most visionary paper" at NeuroIS Retreat 2022

Our study "Information Overload and Argumentation Changes in Product Reviews: Evidence from NeuroIS" received the Hermann Zemlicka award for the most visionary paper at the NeuroIS Retreat 2022. The paper presents the results of a NeuroIS experiment with EEG and eye-tracking measurements to study the role of argumentation changes in product reviews. The paper can be found in the preprint of the proceedings.

The Hermann Zemlicka award is given by the organization committee to the most visionary paper each year in memoriam to Dr. Hermann Zemlicka. Dr. Zemlicka was as an Austrian politician and member of the Gmunden City Council, who largely contributed to the establishment of the annual NeuroIS retreat.

The study was carried out by Florian Popp, Dr. Bernhard Lutz and Prof. Dirk Neumann.